Despite their elite client roster and dynamic reel, Downforce’s branding didn’t reflect their sharp creative edge.
The logo felt outdated, the typography lacked impact, and their voice and tone didn’t carry the confidence of a brand operating at the highest level. Our mission: redesign their brand identity to mirror the intensity, clarity, and energy of their work.
The new Downforce brand is sleek, bold, and unmistakably modern—built to stand out in motion.
From logo to language, we tightened every detail to help them own their lane in a saturated media landscape. Now, their identity hits just as hard as the films they produce.
Next projects.
(2016-25©)
